Date Archives February 2005

Referral fees

Did you know that companies such as USAA, Century 21, basically all of the companies owned by Cendant charge referral fees when they refer a buyer or seller to me/my company?  Now they are charging a 35% fee!Take, for example, a $200k listing and assume that the listing agent negotiated a 3% commission.  The commission to the listing company therefore would be $6000 minus the referral fee of $2100, bringing the commission to the company to $3900….  So, the agent would get $1950, minus various corporate fees, marketing costs, fuel, etc. bringing the final cut to approximately $1200!

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