Take a look at AOL’s For Sale by Owner page. One would think that a company seeking to revamp/redevelop/survive might shy away from tactics like keyword stuffing.
Keyword stuffing is considered to be an unethical search engine optimization (SEO) technique. Keyword stuffing occurs when a web page is loaded with keywords in the meta tags or in content. The repetition of words in meta tags may explain why many search engines no longer use these tags.
Searching for Unrepresented Sellers in my home zip code of 22901 brings this at the top of the page:
This type of tactic detracts from AOL’s and Cyberhomes’ credibility. Credibility is, or is fast becoming, the currency of the web – not something you want to spend so unwisely.
Grow up, AOL. Cyberhomes – now that you’re partners with AOL – you’d do well to fix this.
*It probably would have been more legible to have copied and pasted the text, but I didn’t want to do that which I am criticizing AOL.
Technorati Tags: aol, cyberhomes, real estate, realtor.com
Jim –
Nice catch. These companies don’t stop at keyword stuffing. A few months back, I had to deal with these major corporations Spamming my blog’s comments to get interest for their TV Shows and other products. Typically, they hire young kids who have no idea what is okay and what isn’t, who are just like a modern day “street team” online. AOL lost credibility a long time ago for me . . .
haha AOL has always been a great role model for no one.